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Business is all about making profits, and the overall purpose of using a food brokerage business is to increase your sales and make a higher profit.
Large food producers and manufacturers tend to hire full-time dedicated sales staff that does the same role as a food brokerage company, but solely for them. However for small manufacturers it is usually not economically viable to have a full-time employee handling their sales and marketing.
Food brokerage businesses in the USA and Canada have several clients at one time so their overhead costs are shared among the manufacturers meaning that their costs are significantly lower than if you were to hire a full time staff member.
When working with a food brokerage business in the USA or Canada you only pay them a commission of how many sales they generate for your product. In some cases you will initially be charged a set-up fee of around $1000, however this can often be taken out of future commission.
A good food brokerage business in USA and Canada has very strong ties and connections with local, national and international food retailers and wholesalers and knows how to market your product to the right buyers. Their knowledge and expertise can be a priceless addition to your company and get you the sales and recognition that you need.
There isn’t one specific outline for food brokerage businesses in USA and Canada. Some food brokerage businesses are highly generic and are able to help all types of food manufacturers and producers.
However, there are also food brokerage businesses in the USA and Canada that specialize in one particular sector. For example, some specialize in organic and natural foods whereas another might specialize in frozen foods.
A specialist food brokerage business can often produce better results as they will have in depth knowledge in that particular market rather than having less knowledge in more markets.
Food brokerage businesses in USA and Canada also vary in size. Some of them are one-man shows and the food broker may handle all his clients on his own. There are also very large food brokerage business in USA and Canada that may have dozens of employees and hundreds of clients.
There are hundreds of food brokerage business in USA and Canada so you won’t be short of options to choose from.The best place to start looking for a food brokerage business in USA and/or Canada is in your local directory – either in the hard copy or online.
Food brokerage businesses tend to only cover specific geographic regions. In large cities such as New York food brokers may only cover a very small area such as Manhattan, whereas in less populated areas food brokers may cover larger geographic areas such as the entire of northern California.
Word of mouth is a fantastic way to find a food brokerage business in USA and Canada. If you know anyone else who works in your industry then they may be able to recommend a food brokerage business close by. On the other hand they may be able to warn you of a food brokerage business that has let them or a colleague down.
In most areas of the USA and Canada there are trade shows run throughout the year that food brokerage businesses send representatives to, to meet with potential clients. This can be one of the best ways to find a food brokerage business in USA and Canada as it gives you the opportunity to meet with the food broker in person to discuss your needs as well as determine whether they are suitable for your business.
The food industry is one of the largest sectors in the North American economy, and indeed the world. Food brokerage businesses play an integral part in getting the food we love onto our plates. In today’s guide we shall look in more detail at food brokerage business in USA and Canada.
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