Healthy and organic food brokers work in a similar way to other food brokers in terms of payment. Most work on a tiered commission base, which essentially means you will pay them commission fees based on a percentage of the sales they generate for you.
There are no set rates for healthy/organic food brokers, and many different factors will be taken into consideration before they give you a commission rate. For example, if it is your first product and you have little or no current distribution then your fees will generally be much higher as the initial marketing and selling of your product will be much more difficult than an already established product.
Other factors will include what level of coverage you want (such as local stores, national chain stores, wholesalers etc.) and the type of product that you are selling.
Typically healthy/organic food brokers charge between 3 and 10 percent commission and in some cases a start-up fee of around $1000.
Never just settle for the first healthy and organic food broker you come across, you always need to do your research and background checks to make sure that your money is being spent in the best way possible.
Expertise and experience are crucial things to look out for when looking for a healthy/organic food broker. Have they got experience dealing with the exact types of buyers that you want to sell to? What contacts do they have? Can they provide client testimonials?
Finally you should always meet in person with your potential healthy/organic food broker. You will know quite quickly whether you will make a good business partnership. If you get a bad vibe from the start then you should probably go elsewhere.
When it comes to food brokers, it is always a good idea to try and find one that specializes in your particular area of the food sector. The more specialized a food broker is the more experience and expertise they will have in your field of interest.
There are very good generic food brokers who may be able to help you get your product sold in supermarkets and other stores that sell all types of food, however when it comes to healthy and organic food you may be looking to sell to a much more niche market.
Specialist healthy/organic food brokers will have the connections with health stores that generic food brokers may not have. They will also understand your products market much better and as such be able to build a much more efficient and successful sales and marketing plan.
Healthy/organic food brokers can be much more cost efficient than hiring a direct employee who you will have to pay a fixed cost. A healthy/organic food broker only charges you a commission fee which is a percentage of how much profit they generate for you. This can be particularly valuable in the healthy and organic food market as it is incredibly competitive, and many products never make it onto the shelves. There is less risk involved in hiring a food broker.
Healthy and organic food brokers are independent selling agents that specialize in the sales and marketing of healthy and organic food.They differ from generic food brokers in that they have specialty knowledge and expertise in the area of healthy and organic foods.
A healthy/organic food broker will use their industry knowledge to help market clients’ products to wholesalers and retailers and maximize the sales volumes and profits of their clients business.
The services of healthy/organic food brokers vary and they can help you to simply make connections with wholesalers and retailers of organic food or take over the sales and marketing of your business on a much larger scale.
Healthy and organic food is becoming much more sought after than it once was. More and more people around the world are becoming aware of the benefits of organic food and as such the food industry has seen a huge increase in the number of healthy and organic food manufacturers. In today’s guide we shall look at what healthy and organic food brokers are and what they can do for your business.
To learn more about how a food broker can bring your products to market, contact
Family Food Brokers today for a free consultation.
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